‘World’s first’ meat-free octopus tentacles mimic ‘intense coloration and distinct suckers’

The reason you possible haven’t bump into meat-free octopus tentacles is on story of Revo Meals claims to be the principle to market. The Austrian initiate-up has coined the invention The Kraken – Impressed by Octopus.

How is a meat-free octopus tentacle made?

Even although marketed as a plant-basically based mostly mostly product, the principle ingredient in Revo’s meat-free octopus basically comes from the fungi kingdom. Mycoprotein is finest identified for at the side of a ‘meaty’ texture to meat picks, and Revo is already the usage of it in its 3D printed vegan salmon filet product​.

Apart from being environmentally sustainable and nutrient-rich – mycoprotein is a source of protein, fibre, minerals and dietary vitamins – the ingredient also requires ‘vastly much less’ processing when put next with continuously gentle raw supplies in plant-basically based mostly mostly picks, which Revo says preserves extra micronutrients.

Why ‘The Kraken’?

In German, octopus could presumably per chance additionally be translated as ‘der krake’. But basically, the title The Kraken comes from a catchphrase from the 1981 movie ‘The Conflict of the Titans’.

“Is it usually a play on pop tradition icons,” explained Revo Meals CEO Robin Simsa. “In a acquainted 80s movie, there is an iconic line: ‘Release the Kraken’, which grew to turn out to be a conventional and enjoyable part to pronounce.”

The end result is a product with high quantities of fibre, omega-3 fatty acids, and fibre. The Kraken achieves a Nutri-Win ‘A’.

As to the manufacturing direction of itself, CEO Robin Simsa printed the corporate is in the intervening time experimenting with a recent 3D structuring expertise for its meat-free octopus product. But being a ‘complicated’ recent production contrivance does include limitations.

“Therefore, we are launching The Kraken now as a restricted version to look feedback from the market and our distribution companions and could presumably presumably release it on a rare wider scale on the pause of the 365 days.”

Mimicking coloration and texture of the real part


Picture credit: Revo Meals

One of doubtlessly the most distinct characteristics of Revo’s recent product is its coloration, which targets to mimic the vibrancy of the real part. “Octopus tentacles, with their intense coloration and distinct suckers are a extremely particular product with an exhilarating gaze,” talked about Revo’s head of foodtech Nicoollo Galizzi.

To dangle the ethical pigments, the initiate-up experimented with a different of assorted natural colourings, printed CEO Rimsa, at the side of that reaching the ‘frequent octopus coloration’ isn’t any mean feat. “I mediate we done rather loyal results with natural colours derived from carrot, blueberry, paprika and sweet potato in a combination.”

Texture modified into once one other key focal point situation for Revo, who’s working with mycoprotein also for its ‘fibrousness’, which requires much less processing to dangle textures and mouthfeel.

Octopus is in overall described as having a agency however soft texture. Rimsa describes the feel of The Kraken as ‘somewhat much less chewy’ when put next with historical octopus, and explained the feel modifications reckoning on the exercise case. “One of the best and routine part about The Kraken is that it is going to also additionally be willing both for chilly and sizzling meals,” he instructed FoodNavigator.

Certainly, the product could presumably per chance additionally be grilled fried or baked, or served as is. “I mediate in an octopus salad it is a extremely nice addition.”

A first rate time to be an octopus?

Of your full times to be an octopus, now would be surely one of the most upper sessions. Hobby and empathy for these sea creatures are on the upward thrust, believes Revo Meals, following the Netflix hit documentary ‘My Octopus Trainer’. “This day, many octopus fans steer obvious of ingesting these charming animals.”

But octopus consumption continues to reside high. It is estimated as a lot as 200,000 a whole bunch octopus are eaten every 365 days in the EU by myself. Wild octopus numbers are dwindling.

On the identical time, octopus farms are causing controversy, with animal welfare groups pushing help in opposition to their vogue​. Within the US, payments possess been supplied to outlaw octopus bans in the states of Washington, California and Hawaii.

Advertising ‘impressed by octopus’: must peaceable Revo place a matter to pushback?

The launch comes in the wake of plant-basically based mostly mostly labelling controversy for Revo. In Austria, the Vienna Metropolis Council had taken appropriate motion in opposition to the initiate-up over its ‘Revo Salmon’ product.

“Our packaging publicizes that 100% plant-basically based mostly mostly components are gentle and clearly labels the product as vegan with out animal-basically based mostly mostly components. In our mediate about, any accusation of deception is unjustified,” talked about Simsa on the time.

“Many consumers are namely procuring for all these products, and it would be wanted to present steering of the product kind with descriptive names.”


The Kraken – Impressed by Octopus is destined for the foodservice market. Picture credit: Revo Meals

Closing month, the Vienna Court pushed aside the lawsuit. As as to whether or now now not Rimsa is concerned The Kraken – Impressed by Octopus could presumably per chance bag identical pushback, he instructed us ‘the final word has now now not been spoken’.

“We mediate about staunch assaults on a political stage from many assorted gamers in the EU. Alternatively, we are a rating proponent of freedom of different by manner of product assortments. Identical as we attain now now not must forbid assorted gamers to provide their products.

“So long as they fulfil your full required meals standards, we attain now now not mediate about the contrivance it is stunning to forbid us or assorted plant-basically based mostly mostly meals products as stunning opponents.”

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top button