Altenar and Lickety-split Song enter strategic partnership

Altenar, a number one sportsbook and iGaming instrument provider, has presented a strategic handle participant engagement platform, Lickety-split Song.

As section of the partnership, Lickety-split Song, a straggle-setter in AI-powered CRM with proper-time files capabilities, has integrated its reducing-edge technologies with Altenar’s PAM tools.

This marks a serious milestone in the alternate, bringing together Altenar’s comprehensive iGaming platform with Lickety-split Song’s abilities in scalable participant engagement alternatives to toughen the patron trip with hyper-focused campaigns and dynamic, personalized journeys.

The settlement underlines Altenar’s dedication to offering bespoke alternatives to operators utilizing the Altenar Gaming Platform (AGP) and highlights Lickety-split Song’s transformative CRM formulation.

Identified for its automation capabilities, Lickety-split Song additionally permits operators to notify 1:1 participant experiences at scale. This integration will provide Altenar’s operators with a streamlined onboarding route of, procure admission to to proper-time insights, and the flexibility to have files-pushed choices like a flash.

Charlie Williams, Industrial Director at Altenar, acknowledged:

We’re angry to partner with Lickety-split Song, a firm that shares our dedication to innovation and excellence. This collaboration signifies extra than correct a partnership; it’s a synergy of strengths, combining Altenar’s sturdy PAM with Lickety-split Song’s unparalleled abilities in participant engagement and retention.

Simon Lidzén, CEO and Co-Founder of Lickety-split Song, acknowledged:

Taking part with Altenar represents a serious step forward in our mission to digitalise the iGaming alternate. Collectively, we’re enviornment to notify an immersive gaming trip that is no longer simplest palatable however deeply enticing and personalized for every and every participant.

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